New York: Ketchy Shuby - Wine & Spirits Magazine

New York: Ketchy Shuby

by Alissa Bica • April 13, 2024

The upstairs dining room at Soho’s Ketchy Shuby (Photos courtesy of the restaurant)

Ketchy Shuby, a restaurant and lounge in New York’s Soho neighborhood, opened in September 2023 by Jaimie Mulholland, who previously owned Surf Lodge in Montauk, New York. Mulholland was born in South Africa and spent time growing up in St. Maarten; he pulled from both backgrounds while working on Ketchy Shuby’s eclectic menu with Culinary Director Sean Olnowich. The upstairs dining space feels tropical and inviting, with lush green vines traversing the ceiling and large, semi-circular booths adorned with colorfully floral pillows. The staff is warm and knowledgeable, guiding you through the menu filled with vegetable dishes like the savory beet tartare mixed with quinoa and cucumber, topped with spiced coconut yogurt and served atop a crispy corn tortilla, or the more decadent pasture-raised chicken covered in dried apricots, raisins and dates, served with a rich Madeira sauce.

The cocktail program, headed up by Wayne Gravesande, offers a diverse mix of juicy, tropical drinks and traditional spirit-forward concoctions. Try the sweet and smoky Catch a Fire, made with Mezcal, coconut liqueur, cinnamon and pineapple juice, for something playful or the Black Uhuru, made with New York’s Great Jones Bourbon, Averno Amaro and Giffard Banana, for something complex and layered. If you’re looking to keep the night going with cocktails and dancing, there’s a downstairs lounge open Thursday through Saturday.

From left: Catch a Fire cocktail, funky art in the main dining room, and the colorful beet tartare.

From left: Catch a Fire cocktail, funky art in the main dining room, and the colorful beet tartare.

406 Broome Street, New York, NY 10013

(212)256-0715

Cocktail Restaurant

ketchyshubynyc.com

@ketchyshuby.nyc

Alissa Bica

Based in Los Angeles, California, Alissa Bica is the Associate Editor and Spirits Critic at Wine & Spirits. She is also a sommelier at 71 Above and co-runs the home wine tasting company, Côte Brune and Blonde. In any rare moments of free time, she writes about obscure grape varieties in the blog Off the Beaten Wine Path.

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TAGS Cocktail Bars New York Restaurant Review

David Paradela
Associate Editor

David joined Wine & Spirits in 2021 after immersing himself in the world of wine at the start of the COVID-19 pandemic. Originally from Boston, he graduated from Boston University with a degree in English and completed a master’s degree in Publishing and Writing from Emerson College in 2021. Prior to working at the magazine, he served as an editor and staff writer for the music blog Sound of Boston and worked in scientific publishing. Aside from wine, he loves basketball, arguing about Taylor Swift’s best album, and everything Greta Gerwig touches.

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Tastings Editor

Corey Warren moved to New York in 2015—fifteen years too late to join The Strokes—after earning a degree at Cornell in Comparative Literature. He started polishing glasses at Betony and threw himself into the restaurant world. Later, while a captain at Aquavit, he began working part time in the Wine & Spirits tasting department. Now, in addition to running tastings, he serves as critic for the wines of the Loire, Southern France, Argentina and South Africa. Corey likes almost anything bubbly, from Miller High Life, the Champagne of beers, to Champagne, the Champagne of Champagne, but he’ll drink anything once, and loves finding unique wines.

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Senior Correspondent

After graduating with a degree in journalism from the Universidad de Chile in Santiago, Patricio Tapia attended Bordeaux University in France, where he studied for a diploma in wine tasting and winemaking. Since then, he has visited wine regions around the world and authored several books, including his annual Descorchados, a Chilean wine guide; The Wines of Colchagua Valley; TodoVino and Wines for Great Occasions. Tapia is also the South American correspondent for The Oxford Companion to Wine, The World Atlas of Wine and Oz Clarke’s Pocket Wine Book. For the past three years, he’s been a host on the El Gourmet channel in South America. At Wine & Spirits, Tapia is the critic for the wines of Argentina, Chile and Spain, and regularly contributes articles on these regions.