About 150 years ago, French enologist Louis Odart lent a hand to Marquise Juliette Colbert-Falletti, a French woman who married into a noble family with substantial holdings in the Langhe and an imposing castle that became known as the birthplace of Barolo. After the marquise’s death, the dynasty fizzled out and the majestic palazzo fell into disrepair. But now, after a radical renovation by Swiss architect François Confino, it’s home to WiMu, a multifaceted museum dedicated to wine. “When I accepted this project,” says Confino, “I insisted on opening the concept up to wine in general, not just Barolo.” The tour begins on the third floor with the most basic elements of time, earth, soil, seasons and man; moves to the second floor for the history of wine and its role in human civilization; and concludes on the piano nobile,
dedicated to the Falletti castle, the town of Barolo and its namesake wine. While some might find the fanciful lights, sounds, projected images and movement a bit flashy, there are valuable insights for wine geeks and amateurs alike.
Wine Museum, Castello Comunale Falletti di Barolo; (39) 0173 386697, wimubarolo.it
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